Competition Between Organizational Modes and Performance in Morocco’s Water Sector: Turning Rivalry into Results

Using a cross sectional survey of Moroccan water professionals (n=90) and a user module (n=120), this study quantifies how four faces of competition between organizational modes shape performance. Partial least squares structural equation modeling, mirrored by robust OLS, shows: internal competition improves operational efficiency; external competition elevates service quality; award stage competition strengthens financial viability; and institutional diversity/rivalry increases innovation and environmental performance. Effects are medium in size with out of sample predictive relevance. Findings translate into an actionable roadmap: public benchmarking, pro contestability incentives for quality, value for money procurement design, and green innovation clauses. Together, these levers convert rivalry into durable results for utilities and users.

Elouafai, Mohamed charaf; Azegagh, Jalal

Revue Française d'Economie et de Gestion (2026)

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